So Google removed AdBlock Plus from the Google Play Android store. That is their prerogative, off course, but it does confirm they’re not the cool technology-centric search engine everyone once thought they were. It’s kind of ironic that in December 2011 AdBlock Plus by default enabled the display of “acceptable” ads, a move that seemed to be an attempt to appease (or please) Google.
But whatever way you look at this, Google’s core business (as is Facebook’s) is displaying ads. Sure they try to do that in an intelligent manner. And sure, they have some cool technologies (App Engine, Android, Chrome, …). But at the end of the day they want us to see and click on ads. That makes Google a media company. But whereas traditional media have -at least the notion- of a wall between their editorial and advertising departments, editorial independence does not seem to exist over at Google.
I don’t like particularly like ads, I don’t like widgets snooping on my web-whereabouts and I definitively don’t like Google’s advertising department dictating what applications the editorial team in charge of Google Play should remove. So today I installed AdBlock Plus on all my devices. Maybe you should too?